Cut30 Bootcamp – Learn Short-form Video in Just 30 Days
Introduction
With short videos becoming an increasingly important part of digital marketing, apps like Instagram, TikTok, and YouTube Shorts allow creators, entrepreneurs, and businesses to interact with their audiences. However, creating short video content that is engaging, conveys your message, and helps you achieve your goals can be tricky.
The Cut30 Bootcamp – Learn Short-form Video In Just 30 Days aims to help you develop the skills, systems, and confidence you need to create short video content.
Throughout the bootcamp, you will learn how to brainstorm, script, hook, film, edit, and analyze your content. You’ll receive practical tasks, expert feedback, and group interaction.
The main concept of this bootcamp is ‘learning by doing.’ Throughout the bootcamp you’ll create real content and receive guidance.
Whether you’re looking to grow your personal brand, promote your business, build an online audience, or improve your professional skills, this bootcamp will give you the structure you need.
What is the Cut30 Bootcamp – Learn Short-form Video In Just 30 Days?
This bootcamp will help creators and businesses develop a system to create short video content.
Throughout the 4-week program you will brainstorm, script, film, experiment with different types of content, and publish.
- You’ll learn how to use platforms such as
- Instagram Reels
- TikTok
- YouTube Shorts
- Other short video channels
You’ll receive feedback on the videos you create throughout to help you understand what is working and areas you can improve on.
The bootcamp will also provide you with learning materials, example videos, tasks, live sessions, and group interaction.
It encourages you to create a sustainable system to create your content.
What makes Cut30 Bootcamp – Learn Short-form Video In Just 30 Days unique?
Many people will know short videos are important but will be unsure
What should I post?
How do I come up with interesting content ideas?
How do I write a good hook?
What do I need?
How do I film and edit my videos?
How do I make my videos engaging?
How do I get people to follow me or become customers?
How do I keep up a regular posting schedule?
This bootcamp will help you with all of the above.
The bootcamp has a practical approach;
Tasks—Learn by creating videos
Expert feedback—Receive feedback on your content from coaches.
Multiple content types—Experiment with different content types to see what works best with your topic.
Content planning—Create a pipeline of ideas.
Group interaction—Interact with other creators.
The aim of this bootcamp is to help you go from being unsure about creating content to having a more organized short video content system.
Cut30 Bootcamp – Learn Short-form Video In Just 30 Days —Full module breakdown
Below is the breakdown of the 4-week program.
Module 1 – Week 1
During this week you’ll learn the basics of short video content.
You’ll learn how to film and edit your videos, understand different content types and start developing your own creative system.
The focus is on getting started on creating your first videos.
What you’ll learn:
Intro to short video content
Understanding different video types
Basic filming techniques
Basic editing
Writing engaging scripts
Understanding the importance of hooks
Look at examples of successful content.
Understand filming equipment
Create some initial ideas.
Understanding hooks
The start of your short video is very important to grab people’s attention. You’ll learn how to hook your audience in.
You’ll look at how to introduce your topic, create curiosity, convey a problem, and make your opening more interesting.
Script writing
Many successful short videos will have a clear message and structure. By learning how to study examples of successful content and practicing similar techniques, you can improve your scripts.
Filming & editing basics
During this week you’ll start to use some practical filming and editing techniques. This will help you understand how to create clear videos without investing in expensive equipment.
At the end of this section you’ll have started creating videos and experimenting with different content types.
Module 2 – Week 2
This week will focus on setting up your profile and getting into a regular posting routine.
Whilst filming is an important part of content marketing, it’s also important to have an organized profile so people know who you are, what you offer, and why they should follow you.
What you’ll learn:
Set up your social media profile.
Optimize your profile.
Create a regular posting routine.
Understand how your posts are performing.
Create a pipeline of ideas.
Organize your content sources.
Experiment with different video types.
Analyze your content.
Improve consistency.
Learn from group feedback.
Optimize your profile.
You’ll look at how to set up your profile information and design and position your content to clearly convey who you are.
If you’re a business, you may want to explain what you offer. If you’re a personal brand, you may want to convey what your expertise is, your interests, and what type of content people can expect.
Create a pipeline of ideas.
A common issue with creators is running out of ideas. During this week you’ll focus on improving your idea generation to create a more organized system.
This will help you have a list of topics and video ideas to post.
Post & analyze.
You’ll be encouraged to post your content and learn from it. Analyzing your content can help you improve your hooks, design, clarity, and overall quality.
Module 3 – Week 3
During this week you’ll move past the basics and learn how to use your content to grow your audience and achieve your business goals.
Just because your video gets views doesn’t mean you’ll gain a meaningful audience or get any business from it.
During this module you’ll learn how to use content funnels and storytelling frameworks to help you convey your message better.
What you’ll learn:
Understanding content funnels
Link your video to your audience’s goals.
Create a relationship with your audience.
Storytelling frameworks
Structure your video.
Improve clarity of your message.
Use visual storytelling.
Experiment with greenscreen content.
Create carousel content.
Improve your content types.
Understanding content funnels
A content funnel will help you organize your content.
Some videos will introduce you/your brand to new people. Some videos will provide valuable information, explain a problem, showcase your expertise, or encourage people to take action.
Understanding the difference can help you create a more intentional strategy.
Storytelling frameworks
Using storytelling can help make your information easier to follow.
During this module you’ll learn how to structure your video with a beginning, middle, and end. This can include introducing a situation, explaining a problem, sharing an experience, or giving a useful conclusion.
Greenscreen content
GreenScreen videos will allow you to talk about existing images, screenshots, news, examples, etc.
This can help you explain your ideas.
Carousel content
You’ll also learn how to create carousel content. This will allow you to organize your information into multiple slides.
This can be useful if you’re creating educational posts, step-by-step guides, tips, or storytelling.
Module 4 – Week 4
During this week you’ll learn how to create a system to create your content.
Whilst you may be able to create a few videos, it can be challenging to create regularly over several months. Using creative ops will help organize your process to make brainstorming, planning, filming, editing, and publishing easier.
What you’ll learn:
- Create a system for creating content.
- Organize your ideas.
- Plan your future videos.
- Identify suitable content types.
- Create recurring series ideas.
- Improve the efficiency of your creation.
- Create a regular posting habit.
- Analyze your progress.
- Create a strategy for future content.
- Identify your content type.
Everyone will have different strengths. Some creators will be great at talking head content, some will prefer to explain things visually, and some will prefer to use greenscreen commentary, storytelling, or demonstration.
During this module you’ll work towards identifying what content types work best for you based on your interests, how you communicate, and your target audience.
Create a plan for your content.
Creating recurring content can make planning easier. You’ll create recurring themes or structures to create multiple related videos.
This can also help your audience know what to expect from your account.
7-day content challenge
During the final week you’ll be challenged to identify a suitable content type and post regularly for 7 days straight.
This will help put your learning into practice and help you create a more regular habit.
Extra resources & features
Throughout the 4-week program there are several extra resources and features available to help you.
1. Short Video Training Resources
Throughout the program there are different learning resources available to help with different aspects of your content creation.
- These include
- Filming guides
- Editing guides
- Captioning
- Greenscreen
- Graphic content
- Video types
- Content planning
- Content ideation
These can act as a reference when creating new videos or improving your existing content.
2. Example videos & content references
Having inspiration for your content is important.
Throughout the program you’ll be encouraged to use example videos, content references, and a database.
Looking at examples can help you understand how others have structured their content, communicated their ideas, and presented information.
This will help inspire you to create your own unique style.
3. Content planning tools
You’ll also be encouraged to use ContentTools.ai and other content planning tools.
This will help you organize your ideas.
Depending on your package/cohort, you may have access to different levels of the software.
4. Expert feedback
One of the key features of this bootcamp is receiving feedback on your videos.
You can share your content within the group and receive suggestions from your coaches.
- This can help improve;
- Your hooks
- Script structure
- Readability of captions
- Pacing of your videos
- Clarity of content
- Design
- Content type
- Storytelling
Getting feedback on your real content can help you understand how to apply your learning.
5. Live coaching
There are live sessions where you can ask questions, discuss your content issues and learn from experienced creators.
These will be recorded so you can watch them if you’re unable to attend.
Throughout the bootcamp you’ll also be encouraged to participate in guest creator discussions. This will allow you to learn from those with experience.
6. Group
Within the group you can share your videos, discuss ideas, ask questions and learn from other creators.
This can be very useful if you find it difficult to be consistent when working on your own.
You can get feedback from others and improve your content skills.
7. AI editing
Within the current programme materials they advertise a new AI editing module.
Using AI tools can help you experiment with different editing processes and improve efficiency with repetitive tasks.
Depending on your version of the bootcamp you’ll want to confirm what the lessons, software demonstrations and tool access include.
8. Exit audit & content plan
They also advertise an exit audit & content plan.
This will help you to reflect on your progress and identify a direction for your future content.
A useful content plan can include;
Preferred content types
Topics & content pillars
Ideas for recurring content
Publishing plan
Areas for improvement
Practical next steps
This will help you leave the programme with a better understanding of how to continue creating content.
Who should take this Cut30 Bootcamp – Learn Short-form Video In Just 30 Days
?
This bootcamp has been designed for people/organisations wanting to improve their short video skills.
This could be useful for;
Content creators – Improve your video creation, storytelling & regularity.
Entrepreneurs – As a business owner wanting to communicate with potential customers.
Personal branding – Professionals wanting to share their knowledge, experiences & opinions.
Digital Marketers – Marketers wanting to improve their understanding of short content strategies.
Coaches/consultants – Experts wanting to explain their services.
E-commerce brands – Businesses wanting to showcase their products, explain the benefits and create engaging social content.
Local businesses – Service providers wanting to introduce their business.
Those who are happy to create and post videos during the bootcamp.
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